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Marie-Laure Mallet
SNCF Connect & Tech
Responsable Business Développement Nouveaux Marchés
Description
Digital Marketing Expertise:
- Project management: Agile PM certification, Lean start up approach.
- Reporting and Performance Analysis: Google Analytics, XiTi, Omniture, Discover, Business Object, Report Builder, Ab testy,
- Audience acquisition: SEO, Sea, Affiliation, Retargeting...
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